Earlier on Instagram I posted about what kinds of offers are best when you have a LARGE social media following.
But, what if you are just getting started and have either a small following, or no following at all?
There are five levels of offers that you want to eventually have available to your Ideal Client Avatar (ICA™).
The five levels of offers you want to (at the right point in your high ticket expert journey) have available are:
* low ticket
* mid ticket
* high ticket
(learn more from this training)
Obviously, there is more complexity than this, but to keep things simple we'll look at these 5 levels.
Each level has a specific purpose, depending on your particular business journey.
Hear me, take a note, and put it on your wall:
the purpose of each level will change depending on various factors in your unique business
If you have a small following, to no followers (for your business purpose) on social media and on your email list, AND you aren't currently bringing in $5K-$10K consistently in your business, then YOUR plan looks very different from someone who has a large following base, and someone who is bringing in at least $5K-$10K of revenue monthly.
(this is why so many of you try what the big-name gurus are doing, only to feel like you wasted your time & money, and didn't get the results you wanted)
Each level has types of offerings that are associated with the level.
An example of a high ticket offering, for example, can be a Group Coaching program that includes some LIVE support. But this is not the only type of high ticket offering, there are many, and the one that is right for you will depend on your time availability, what energizes you, and obviously, the market you serve.
There are flexible offer types, and fixed offer types.
If you have a small (or no) following, you really want to start with a flexible offer model, something that allows you to make high ticket sales, while providing incredible transformational service AND while really understanding your ideal client avatar (ICA) from the inside out, so you can create more fixed offer types (ex: online course), later on, when you can be sure you'll create a fixed offer that people will buy.
What about you?
How large is your following?
What levels of offers do you currently have?
Are you consistently bringing in $5K-$10K in revenue?
Do you know what offers you should be focusing on at the specific stage of business you're at?
If you feel like you don't know what offers you should be focusing on at this level of your business…let's set up a time to chat.
We'll take a look at your current offerings, how they connect to your online presence, and you'll know what you need to focus on as you move forward to achieve the right business goals for you.
If you found this helpful, share in your stories & tag me!
Also, if you want to learn more about this exact topic, and have a better sense of which offer types YOU should be focused on, make sure to check out our latest training.